Newspaper Archive of
The Catalina Islander
Avalon, California
October 15, 1924     The Catalina Islander
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October 15, 1924

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% ISLANDER PAGE NINE Clothes Do Not Make the Man hut they do help him to aake good impressions. There is satisfaction in al- WaYs appearing well dressed. Suits made at City Prices. HALL Merchant Tailor /iV,don California la Corsets V rius Styles Spirella Girdles Brasseries Children's Waists Authorized Corsetiere Mrs.0. F, Ouidinger Ground Floor Avalon Inn 309 Beacon Street, Avalon The St. Louis Sporting" News is on at Windle's News Stand. Catalina will give you the rest of Y~ttr life. Come to Catalina. "KEEp ON KEEPING ON" ~'hea a traveling companion re- ~ked to William Wrigley that he ~ld "save money" by cutting down Idvertising, Mr. Wrigley re- Sledded: "We're making a fine trip i~ this train. How much progress You think we should make if ey took off the locomotive?" PENS PAPER PENCILS PADS ENVELOPES CALIFORNIA WINS FOREST FIRE LEAGUE CHAMPIONSHIP California, for the: second successive season, is winner of the National For- est Fire League championship of the United States. After getting off with an indifferent start in the face of a bad season, and trailing for months in the second division, she staged a spec- tacular come-back in July and August and rapidly climbed to first place. With total of 1810 fires which up to Sep- tember 30 had burne:t over 605,000 acres of govermnent and private lands, and :cost $786,000 to,suppress, there is no possibility, experts say, of any state in the Union overcoming her com- manding lead in the few weeks of play season left. The citizens of the Golden State, in spite of the federal ground rules which greatly restricted their play-fiehl, hung up a record of 59 percent out of every 100 fires that occurred. Lightning, which always stands high on the for- est fire batting list, slumped badly in mid-season, but finished strong with an average of 41 percent. Smokers were the "Babe Ruth" of the fire league, and scored 43 percent of all man-caused fires, with campers secofld at 15 percent. Other league leaders in destruction were brush- burners, railroads, lumbermen and in- cendiaries. Contrary to all known rules of good sport, errors and carelessness on the part of citizen-players were largely responsible for the remarkable showing made by the state. In the face of this unequalled re- cord, the Forest Fire League of Cal- ifornia bids fair to close its season with the greatest financial loss ever exper- ienced. Conservative estimates place the forest fire damage at over $3,t)00,- 000, which will eventually come out of the pockets of the tax payers of the state. TELEPHONE WONDERS CONTINUE EVERY DAY It is expected that the new system of sending pictures oxer telephone -wires, perfected by the engineers of the American Telephone and Tele- graph Company and the Western El- ectric Company, will be of great utility in the business world, Not only is it possible to send photograldfic repro- ductions over the wires, but cartoons, sketches, finger-prints, music and spec- imens of hand-writing have been trans- nfitted successfully between New York and Chicago. Bankers are especially interested as they foresee a quick and sure lnethod of verifying signatures on checks which have been sent from far away and offered for collection Court proceedings also may benefit from the new process in the securing without delay, of exact reproductions of deeds, mortgages, depositions, re- quisitions and other legal documents. LOCAL TIME AND TIDE TABLE Tides are placed in order of occurence. Comparison will show high and low. Light figures a. m., black figures p. m. OCTOBER Th 16 .......... 4:09 10:39 5:26 .......... 2.2 5.7 0.8 .......... F 17 .......... 12:07 4:30 11:08 6:12 4.0 2.6 5,4 1.0 S 18 .......... 1:16 4:50 11:42 7:15 3.7 2.9 5.1 1.3 Su 19 .......... 3:06 5:27 12:34 8:43 3.6 3.2 4,8 1.4 M 20 ......... 5:13 7:29 2:08 10:07 3.9 3.5 4.5 1.3 Tu 21 .......... 5:46 10:35 3;53 11:03 4.1 3.1 4,5 1.1 W ............ 6:10 11:35 5:04 11:44 4.5 2.8 4.7 0.8 "Keep Avalon a Spotless Town." We pledge our help! Watch the world come to Catalina. ENNIS White g "KEDS" ( What Is Advertising? Advertising is nothing more or less than salesmanship. By advertising you sell to several hundred people at one tim instead of to the single individual. Advertising does not belong to the realm of magic It is ability to talk of the product in plain, honest and straightforward terms that ap- peal to the reason and desires of the people whose trade is sought -~, How do you advertise? There are no end of ways in which ~ i,." you may advertise; there is the bill-board, th6 circular, the ~ " i, poster, the window display, the circular letter, tho prsonel "! letter, by word of mouth, and the newspaper~ the; besUi "# method of them all. What does advertising do for you?--All advertising is'in~ tended to create good will for the product or service advet~. tised. Your advertising should create good will for your ,~. store throughout your trading aera and thereby incr~e /he volume of your business or your annual turii-0ver, : THE CATALINA ISLANDER. "For Catalina and Catalina's People All the Time".i?i!__i!../_ ? 2 AVALON. CATALINA ISLAND, CALIFORNIA ! .... rs. C. B. PARKER, Taxidermist AVALON, CALIFORNIA Careful Mounting of Catalina Fish a Spcmlalty