Newspaper Archive of
The Catalina Islander
Avalon, California
March 25, 2016     The Catalina Islander
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March 25, 2016

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II Steven C. Hoefs Occupation: Retired Fire Chief and City Manager, Business Owner Age: 50 Number of years on Catalina: 47 I have decided to run for City Council because I believe I have the" ability Steven C. to facilitate Hoefs changes that will greatly benefit our community. I have always been committed to protect- ing and serving our citizens. I worked for the City of Avalon for 25 years, including 10 years as Fire Chief, and four years as City Manager. My experience has equipped me with the skills and knowledge needed to tackle every obstacle and opportunity facing us today. Making critical deci- sions under pressure is something I take very seriously. Running the fire department and managing the City have given me firsthand experience leading and working with a varietY of people and orga- nizations for the betterment of our community on many levels. I am a third generation island- er, my grandparents and parents have all invested and contributed in a variety of ways to enrich our community. You will not see post- ers up around town asking you to vote for me, but please do not take that as a sign of disinterest or lack of effort. The political process of promoting oneself to get elected is something I do not like to engage in. I am running to do the job and I believe I can do it well, but I am not here to try to convince you of that or to draw attention to myself. If you know me or have seen what I have accomplished for the City in the past 25 years, or how I run my businesses, take care of my family, or conduct myself profes- sionally, I'm asking you to take all these factors into consideration and please vote for me. I am deeply committed to all things I am invested in. For those of you who don't know me, I am always available to answer any questions or listen to any concerns. As Fire Chief and City Manager, I always made it a priority to be open, available, and willing to listen to all perspec- tives. I am here for the people of Avalon, I understand their con- cerns, and I have both the back- ground knowledge and vision to find solutions that promote unity as we move our city forward. Where many candidates will list their accomplishments and goals, I leave you with this. Anyone can take credit for them on paper, but the truth is it takes more than one person to make a decision and multiple people to bring a project to completion. I have seen firsthand how things work and am aware of what the biggest roadblocks are, as well as what it takes to move things forward. I could talk about the issues and my ideas to resolve them, however many of my positions are already posted on the Chamber's website as answers to their ques- tionnaire. Please know this, I will always maintain a commitment to the history of Avalon, the quality of life for its residents, and the future of our island and I know what it takes to get the job done. Ann "Anni" H. Marshall Occupation: Age: 63, the new 43 Resident of Avalon: 32 years I KEPT MY PROMISE In 2014 I was critical of city manage- ment: fiscal accountabil- ity, neglected infrastruc- ture, lack of transparency and failure to negotiate Ann "Anni" city leases H. Marshall and employee contracts. I wanted to develop advis0ry grou'p~"when needed, soliciting their expertise. We now have action on issues i.e., water, capital projects and balancing of our city budget. Accomplishments in 2 years address each of my concerns, and more. • City audits are up-to-date. We have a balanced general fund budget. • Reduced city attorney fees by 40%. • Pebbly Beach fencing & k-rail are being set currently. • Raised sewer and salt water fees to improve its infrastruc- tures. • Negotiated long term leases with local businesses. • Renegotiated contracts with employee groups. • Created R-TAP, a water rec- q itfia'ti0n' c6inmittee' tl/ai encour- aged the council to conduct a reclamation study. (In progress) • Met with city leaders to address the drug and alcohol prob- lems facing our community and will continue to move forward at finding solutions. • Supported the second desali- nation plant. • Moved forward on the replacement of the fuel dock and restaurant. • Worked toward Mole improve- ments. • Moved forward with the elec- tric buses, initiated by the previ- ous city council. • I supported open competition of freight service to benefit resi- dents and businesses. • I received council support for the building of an elevator at Beacon Street Senior Housing. (In progress) • I developed a program to acknowledge our young adults who have graduated from institu- tions of higher learning. • Along with the City Council, reinstituted the volunteer recog- nition program for those people having contributed time, expertise or funds for Avalon youth. I look forward to the hiring of a community services director to develop additional leisure services to the entire community. TRANSPARENCY is now alive and well. I am impressed with the participation of our citi- zenry at council meetings, online and through local cable, as well as the ease by which community members approach me. Yes, there is still more work to be done: noisy golf carts, lack of parking, minimal open space, affordable/quality housing, to name a few. These dilemmas can only be improved with the coop- eration of all stakeholders, big and small. For those of you, who truly know me, you know me to be a good listener and someone who attempts to resolve issues fairly. If you agree with the promises I have kept and my commitment to continually move forward, then please vote for me on April 12th. I support a diverse council, representing the many factions of our community. The last 2 years have given you that diversity and passion. Your vote should secure that diversity. Let's go forward, as we meet our challenges head on. I would be honored to serve as your voice, your Mayor, for two more years. Respectfully, Anna Marshall, Mayor Ralph Morrow Occupation: Age: Resident of Avalon: I am run- ning for the office of Mayor. I have held this posi- tion 4 times in the past and Ralph Morrow have served this town as a Council member twice. I am a retired business owner and prop- erty owner. I am running again for many of the reasons I began in City politics years ago. Our water situation is criti- cal. We are approaching further rationing and restrictions just before our busiest part of the year. We are not serving our residents and visitors to the level we should. This situation is directly relat- ed to a lack of leadership, plan- ning, and clear direction provided to City staff by the Council. We have been in this drought condi- tion for years with little or no progress. Water conservation, water production, water infrastructure, water storage are all critical pieces to the recovery of Avalon. Without water, no beneficial project can be considered. Without water, all Avalon can do is survive and hope we do not chase away the many visitors that keep this town work- ing. The recent termination of our City Manager was poorly timed, lacked the. requisite planning, and put Avalon in a critical leadership crisis. Avalon needs a qualified and well trained City Manager. It takes about a year to choose, hire and train a City Manager who can be effective in this town. I know, I have worked with every City Manager in the past 30 years and as Mayor and Councilmember have been involved in hiring sev- eral in the past. Our City infrastructure is crumbling. Due to our current financial condition, the necessary repairs, upgrades, and mainte- nance cannot be done. State and Federal money once relied upon is no longer available to us. We need to work with Edison, The Island Company, and others to find another way to maintain and improve our infrastructure. Experience is more important now than ever. Relationships are more important now than ever. We cannot afford to have an inex- perienced Council or Mayor that has no knowledge of the past suc- cesses and failures. Wasting time and resources on approaches that have tried and failed in the past is futile. Let's focus on how we were successful in the past and avoid the mistakes we seem to be repeating again and again. My experience and the rela- tionships I have established over the years will be key in bringing the people, politicians, and organi- zations together that can get things done for Avalon. I would like to thank the citi- zens of Avalon for their support in the past and pledge, once again, my dedication to Avalon and what needs to be done here. With so much to do, Avalon can- not afford to elect "single issue" or inexperienced candidates. It's too important. I will dedicate the time and energy it takes to do the job that needs to be done. With your vote, I will work to pursue the solutions for the short-term prob- lems and provide a direction for the council to plan for the future. Yolanda "Yoli" Montano Occupation: General Manager Age: 44 Number of years on Catalina: 44 My name is Yolanda Montano. I am 44 years old and was born and raised here on the island. My family living on the Yolanda Yoli" island rep- Montano resents five generations, from my grandpar- ents to my grandson. When I was growing up I was active in the Catalina Island Pony Club, Little League, was captain of our high school cheer- leading team, and I played softball. I am currently an active member of the Catalina Island Womens Forum, Catalina Island Medical Foundation, Catalina Island Saddle Club and previous- ly the Avalon Humane Society. All these organizations that I am or have been a part of were chosen by a special affinity or a very personal connection that went beyond just volunteerism. In addition to the above, I am currently a member of the Catalina Chamber of Commerce Marketing Committee, and I am a currently sitting Planning Commissioner for the City of Avalon. My experience in manag- ing one of the biggest hotels in Avalon, the Hotel Metropole and Metropole Market Place, gives me insight into the management of a complex organization. I manage over forty employ- ees, have experience in HR, pay- roll, property management, bal- ancing budgets, and day to day operations. All of which are tools that would assist me in analyzing some of the financial and work- flow aspects of managing a city. Avalon, like so many cities today, is facing a multitude of issues; water, infrastructure, housing, drugs, parking, and vehicles are top of our list. We need to move forward in work- ing with private parties and the appropriate government agencies to make strides in solving these problems. I feel confident that I can understand these issues from all sides and bring the com- munity together so that we can move forward. I would like to make it clear that I have no hid- den agendas, I am not biased, I have no axes to grind, and the only ones I would be beholden to are "YOU," the people of Avalon. I want every business, large and small to succeed, because when they succeed we "all" suc- ceed. At the same time we must remember Avalon is a special place to live, and we all need to make sure it stays that way. We must have checks and balance with accountability. I am not ignorant to the fact of inevitable "change," but with any change we must protect every- one's quality of life and we must make sure that all our residents are heard when voicing their concerns. Avalon is my home and the people of Avalon are what's important to me. This is why I am running for office. I will be holding a "meet the candidate" session on Saturday April 9, 2016 from 4-7 P.M. at the Beach House at the Metropole Hotel, just upstairs from the Metropole Caf6. I look forward to meeting all of you, and answering any ques- tions you may have of me. I am asking for your support and your vote on April 12, 2016. Yolanda "Yoli" Montano TNIE ~IkTAUNA IWL,ANDIn