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The Catalina Islander
Avalon, California
February 21, 2014     The Catalina Islander
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February 21, 2014

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Candidates: 'What should be done to stimulate Avalon's tourist economy?' Burney Ramming Stimulating Avalon's visitor driven economy should be a three part Avalon team effort. The first part is to have the Avalon Chamber of Commerce, the Island Company and the Catalina Express coordinate their advertis- ing for maximum results. These three groups pay for and control the majority of information that goes out to the public in terms of someone making plans to visit Catalina Island. Each one of these groups has a simple goal: to make more money for their stakeholders this year than they did last year. The new City Council should work with the island advertising people to insure we have enough visitors to main- tain our economy and not so many tourists that the charm of Avalon is destroyed. The second part of the answer lies in the repair and long term maintenance of Avalon's infra- structure. A morn from some town on the mainland will not bring her family and children to Avalon with Avalon on the top of the most polluted beach list. The new City Council must finally fix this water quality issue and do it fast. If we need a bond issue to do this, fine; the cost of the bond will be made up in the increased revenue from the visitors who will come to a harbor and town that is safe for family fun. The third and most important part of this answer is that when visitors leave Avalon they are sad to leave. That's right, sad to leave and are happily making plans to return and telling all their friends how great Avalon and her people been designated for the chamber's group of people that would like their feasibility study for putting are. marketing efforts and I feel that to keep Catalina limited to fewer in a docking station so that Cruise As a community we must be is an excellent way to fund mar- visitors. I disagree with this ships will not have tender their friendly, welcoming and helpful keting for the island. Corporate approach and would like to share passenger. The City should work to our guests. If we take care of retreats and incentive travel pro- Catalina/Avalon with as "many with individuals who would like our guests they will take care vide a great Opportunity to bring visitors as possible. Right now start new attractions or services of us. Everyone in town should more visitors here mid-week and the City of Avalon is headed for in Avalon and making it an easier be on team Avalon. Vote Burney during the off-season.- bankruptcy and we can't afford process. With an upturn in the Ramming. Our community continuously to leave any one class of people economy we are already seeing an needs to put its best face forward out of our reach! We need to con- uptick in the visitor counts to the Cinde Mo MacGugan-Cassidy to our guests. That includes over- tinue to reach out to everyone and Island and as I have already stated Tourism is all city cleanliness, functioning share our God given gifts with the we should make a visit to Avalon the life blood of public restrooms, as well as great world! the best experience possible. our community, customer service and attitudes. The Chamber of Commerce Without our visi- We need to make sure the city is and all businesses would bene- Tim Winslow tors, few of us doing everything it can to achieve fit by sponsorship of a voluntary As a former would have the those goals and that it inspires workshop, to enhance our Guest councilman and opportunity to local businesses to do the same. Services Skills. It would keep one who aspires live on this magical Island. Making the town more accessible, our workforce at the pinnacle of to be one again, There have been several recent friendly, and clean will help our the visitor experience. Catalina I support the marketing initiatives that have visitors have a great experience, has become a melting pot of cul- City of Avalon's been successful in raising our Please feel free to contact me tures, nationalities, languages and contribution to visitor counts. A good example is - a world-known travel destination, our Chamber of Catalina Express's birthday pro- THANK YOU The visitor's memory of Catalina Commerce toward the promotion gram which inspired many others is what they will keep in their of tourism in our city. on the Island to offer their own Joe Sampson hearts. Let's continue to keep The city contributes 22% of its incentives. Going forward, we We have to Catalina special to everyone! - T.O.T. (transient occupancy tax) need to be able to offer our visitors continue to treat Joe Sampson is a man who annually to the Chamber. The new experiences and adventures, our guests with will lead the charge, for a better amount contributed in 2013 was The City could play a major role kindness and Avalon! Make a difference! $902,000.00. I think the efforts in stimulating activities by offer- make them feel Elect Joe Sampson, Avalon City of the Chamber are working well, ing short-term incentives, working welcome. The Council. (310) 740-6280 pedicab- along with the improvement in the with the Chamber for promotion attraction is the nation's ecomony. and partnering with other organi- Island itself.Charm, adven- Wayne Griffin and the Chamber zations to create synergy, ture, culture, elegance, relaxation, Michael Ponce Board are doing a marvelous job The City of Avalon and the education, dining, entertainment, The City already works to pro- which is a thankless one consid- Chamber of Commerce are explor- etc. All we have to do is make mote Avalon and ering the effort necessary. I'm ing options for a new cruise ship people feel safe and at home and Santa Catalina running for a seat on the City terminal. These visitors could they will come back. Island by send- Council, I'll leave the promotion help us fund infrastructure and Our diligence to keep our ing TOT revenue of our tourism to the experts. services and already do help many vacation paradise affordable to to the Chamber of our local businesses survive the working class family is only of Commerce and Alex Sanchez throughout winter. Finding an fair. Catalina is not just for the Visitors Bureau to A c c o r d i n g economically and environmen- rich. William Wrigley Jr. made market the Island to the Mainland. to the Chamber tally friendly way to develop a Catalina available and affordable The City itself needs to continue of Commerce, cruise ship terminal is the right to all social economical class of to work on providding city services January has seen direction. 'people and we should learn from '~-tti~(~rna]t~" a~ visit t~ ~aT'alifi~'~ a nice upswing in Working together is essential his success, safe and memorable experience, our visitor count. for both the City and Chamber. The Chamber of Commerce The Bay water quality contin- Whatever it is that Transient occupancy taxes have states that there is a significant ues to improve so that using our we are doing now bay is not a negative. The City seems to be working. What can be and Chamber need to continue on anditlates, Page 7 February 21 - February 27 KEVIN H/URT : . : | Shows Nightly at 7:30pm Rated PG- 13 Admission: Adult $15.00, Senior or Child $13.00 Matinee - Saturday & Wednesday 4:30pm Admission: Adult $10.00, Senior or Child $8.00 Every Tuesday $8.00 Admission 6 ! F:iidayi i=eloruary2~ i 203 4 THE CATAUNA'ISLANDER